PRIST University, Thanjavur: Ponnaiyah Ramajayam Institute of Science and Technology University, also known as PRIST University, is a deemed university located in Vallam, India. The university was founded in 1985 by Prof. P. Murugesan to introduce computer education to the Thanjavur District. Today, the university offers a variety of undergraduate and postgraduate courses, including an MBA program.
The Department of Management Studies at PRIST University was established to educate students to become globally competent by providing leadership and problem-solving skills. The MBA program was introduced in 2008 and is approved by the All India Council for Technical Education (AICTE). The program aims to provide students with a strong foundation in management principles and practices, as well as the skills necessary to become effective leaders in the business world.
The MBA program at PRIST University is designed to be comprehensive and rigorous, covering a wide range of topics related to business and management. Some of the key courses offered in the program include:
Financial Management: This course covers the principles and practices of financial management, including financial analysis, budgeting, and investment decision-making.
Marketing Management: This course covers the principles and practices of marketing, including market research, product development, and advertising.
Human Resource Management: This course covers the principles and practices of human resource management, including recruitment, training, and performance evaluation.
Operations Management: This course covers the principles and practices of operations management, including production planning, quality control, and supply chain management.
Information Technology Management: This course covers the principles and practices of information technology management, including database management, network security, and e-commerce.
In addition to these core courses, the MBA program at PRIST University also offers a variety of elective courses that allow students to specialize in specific areas of business and management. Some of the elective courses offered in the program include:
International Business Management: This course covers the principles and practices of international business, including global marketing, cross-cultural management, and international trade.
Entrepreneurship Development: This course covers the principles and practices of entrepreneurship, including business planning, venture capital, and small business management.
Business Analytics: This course covers the principles and practices of business analytics, including data mining, predictive modeling, and decision support systems.
The MBA program at PRIST University is designed to provide students with a strong foundation in business and management principles, as well as the skills necessary to become effective leaders in the business world. With a comprehensive curriculum and experienced faculty, the program is an excellent choice for students looking to pursue a career in business and management.